Items that are in short supply or only available at certain times are seen as more valuable/desirable. What deadlines or limitations exist for your products? Are there bonus gifts you could offer for a limited time, or variants that you could present as a limited edition? ‘Last few remaining’, ‘while stocks last’ and ‘limited stock’ can all create urgency.
From Influence: The Psychology of Persuasion by Robert B. Cialdini
Add one genuine limitation: stock levels, time window, capacity. Make it specific and verifiable.
Paste a line. Rewrite it using Scarcity.
Stays on this page. Nothing is saved or sent.
As Luke Sullivan writes: ”Go for an absolute; go for an ‘-est’.
Addressing objections doesn’t need to be negative, though, because you can positively address customers’ concerns.
How can you demonstrate your authority?
Run a ten-minute sprint with Scarcity as your prompt. Free, with no sign-in: it stays on your device.
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