CraftNo. 45

Parallelism

Example: ‘Give a man a fish and you feed him for a day; teach a man to fish and you feed him for a lifetime.’ An isocolon is a rhetorical scheme in which the parallel elements share the same number of words or syllables, such as ‘I came, I saw, I conquered’.

Try this

Write three consecutive phrases with the same grammatical structure to create rhythm and emphasis.

Ideas

Open a ten-minute sprint with Parallelism as your prompt.

Try it in Ideas

Try it on your copy

Paste a line. Rewrite it using Parallelism.

Stays on this page. Nothing is saved or sent.

Good for

HeadlinesSpeeches & presentationsPositioning

Related cards

Ideas

Take it further

Run a ten-minute sprint with Parallelism as your prompt. Free, with no sign-in: it stays on your device.

Start a sprint

CopyDeck is the free part of Ideas. Studio is ProCopywriters’ tools for people who write copy, included in Pro membership.