“The job keeps growing”

How to write a scope that stops scope creep

“Just one more tweak” turns into a fourth round and a new page. Scope creep isn’t the client being difficult. It’s a proposal that never said where the job ends.

3 stepsAbout 15 minutesFree, no account needed

You’ll recognise it

  • You’re on version seven of a two-round job
  • New stakeholders appear halfway through
  • You feel awkward asking to charge for extras

Why it happens

Clients don’t know what a “round” is unless you tell them. A clear scope defines it, says what happens when you run out, and gives a price for extras before anyone asks. It makes saying no easy, and saying yes profitable.

The approach

3 steps, in order

Each step gives the next one something to work with. The worksheet below follows the same order.

Say how many rounds

How many rounds of changes are included, per deliverable or for the project.

Rounds

Two rounds of changes per page

Define a round

One consolidated set of comments from the client, sent together. Say who sends them.

Definition

All comments from your team, collected and sent by Priya

Price what comes after

An hourly or half-day rate for extra rounds or new work, so nobody has to negotiate later.

Extras

Further rounds at £225 per half day

Worksheet

Build yours as you read

Fill in each step. Your scope clause updates as you type. It stays in this browser until you choose to keep it.

1Say how many rounds
2Define a round
3Price what comes after
Questions

Good to know

Won’t this put clients off?

The opposite. A clear scope tells them you’ve done this before.

What if I want to be flexible?

Be flexible on purpose. Waive a round as a favour and say so, rather than letting it slide.

Do I need an account?

No. Your worksheet stays in this browser. Leave your email and we’ll send it as a PDF.

Who writes these guides?

ProCopywriters, the UK’s professional body for copywriters, with members who do this work every week.

Proposals, from Studio

Guides get you started. Proposals does the whole job.

Branded proposals with your services, prices and terms, sent as a link the client accepts online. Coming soon to Studio.